What is bslow?
b slow is an organization committed to bringing awareness on the negative impact social media can have for unsuspecting college students.
bslow | Naming
bslow is exactly what it sounds like. In today's face-paced world, slowing down can be a positive action for many even when it is seen as detrimental at times. Slowing down allows us to recollect our thoughts, review our actions, and understand what we need to do moving forward to better our future selves. From slowing down our scrolling on social media to reminding ourselves that everyone is on a different path of life so the comparison game only brings misery, bslow emphasizes the need to slow down.
Posters
These were designed with the main purpose of forcing people to slow down and take a moment to understand what is happening in these posters. They communicate a message to the viewer when they take the time to go through each one.
These posters are hung up around college campuses.
The aim is to make people have to stop and take some time to understand the message.
Postcards
The idea of forcing people to slow down stuck with me. I enjoy sending mail or leaving little notes of encouragement here or there, so these postcards are available around campuses for free use. They can be hung up, mailed out, passed down, or around.
Table Tents
Table Tents give information regarding possible addictions and how to combat them. It's not simply, here's a problem, good luck. They contain useful and actionable words.
These tents are placed in common meeting areas such as cafeterias or libraries.
They provide possible symptoms of different addictions or problems and possible solutions.
Social Media
Ironically, one of the best ways to reach a college audience is through social media and ads on those platforms. Platforms include Snapchat, Facebook, and Instagram.You can check it out for yourself at @_b_slow_.
Snapchat
Facebook
Instagram
Podcast
People are always on the go so it can be difficult for viewers to find extra time to read through a word heavy list of solutions. Thankfully, podcasts allow viewers to turn into listeners. Podcasts range from talking about low self-esteem to battling Body Dysmorphic Disorder. They feature guests such as journalists, psychiatrists, students, and more.
These are some of the episode covers.
They are accessible on platforms such as Spotify, Apple Podcasts, Soundcloud, and more.
Website
Available to view on another post in my portfolio.
